Skynet
Skynet
The Skynet redesign, a product of Omnicom Media Group, focused on streamlining digital marketing workflows by introducing new features and a cohesive design system—enhancing usability for both internal teams and clients.
Objective
Objective
The Skynet redesign aimed to optimize digital marketing workflows, integrating new features and a clear design system to enhance usability for internal teams and clients.
The Skynet redesign aimed to optimize digital marketing workflows, integrating new features and a clear design system to enhance usability for internal teams and clients.
Objective
The Skynet redesign aimed to optimize digital marketing workflows, integrating new features and a clear design system to enhance usability for internal teams and clients.
Challenges
Challenges
The project faced challenges in integrating multiple new features while ensuring seamless user flow and maintaining platform usability for a diverse audience.
The project faced challenges in integrating multiple new features while ensuring seamless user flow and maintaining platform usability for a diverse audience.
Challenges
The project faced challenges in integrating multiple new features while ensuring seamless user flow and maintaining platform usability for a diverse audience.
Research
Research
Interviews, surveys, and behavioral analysis were conducted with internal employees and clients to identify pain points, refine the user experience, and ensure the platform catered to varying levels of expertise.
Interviews, surveys, and behavioral analysis were conducted with internal employees and clients to identify pain points, refine the user experience, and ensure the platform catered to varying levels of expertise.
Research
Interviews, surveys, and behavioral analysis were conducted with internal employees and clients to identify pain points, refine the user experience, and ensure the platform catered to varying levels of expertise.
Solutions
Solutions
The redesign introduced a streamlined, all-in-one platform with integrated tools and a customizable interface, simplifying digital marketing tasks for both novice and experienced users.
The redesign introduced a streamlined, all-in-one platform with integrated tools and a customizable interface, simplifying digital marketing tasks for both novice and experienced users.
Solutions
The redesign introduced a streamlined, all-in-one platform with integrated tools and a customizable interface, simplifying digital marketing tasks for both novice and experienced users.
Impact
Impact
The redesign introduced a streamlined, all-in-one platform with integrated tools and a customizable interface, simplifying digital marketing tasks for both novice and experienced users.
The redesign introduced a streamlined, all-in-one platform with integrated tools and a customizable interface, simplifying digital marketing tasks for both novice and experienced users.
Impact
The redesign introduced a streamlined, all-in-one platform with integrated tools and a customizable interface, simplifying digital marketing tasks for both novice and experienced users.
More Works More Works
More Works More Works
